The rise and fall of Forever 21

At its peak, Forever 21 had sales of 4.4 billion and was one of the fastest growing fast fashion empires. Now the retailer is preparing to file for bankruptcy after alienating its core customers and struggling to keep pace with the rise of e-commerce. As one of America's largest mall tenants, a large-scale closure of Forever 21 stores could exacerbate the current retail apocalypse.

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The rise and fall of Forever 21

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